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Growing Your Business By Probing
Sirkka Jarvenpaa, Growing Your Business By
Probing. The conventional advice for the entrepreneurial firms encourages them
to build “Minimum Viable Ecosystem” that renders the simplest possible assemble that
can still create some value to customers. But some companies are taking a different
approach by the launching of a plethora of digital initiatives at the rapid pace and
at the cutting of emerging technology. Formula E is only at its third season and the
center of ever-expanding innovation network leveraging eSports, social media innovations,
virtual reality, driverless cars) with little concern for integration and considerable
overlap in the initiatives. Rather than experiment in a focused and closed-end matter,
the firm “feels around” or probes for interest and attraction in unfamiliar regions
that brought together both prospective users and various alliance partners in real-time
open-ended dialog with intense and polarized tensions. These tensions further expand
the innovation space by challenging taken-for-granted assumptions and instigating
possibilities for new alliances.
Dr. Sirkka L. Jarvenpaa (Ph.D.) is the Bayless/Rauscher Pierce Refsnes Chair in Business Administration at The University of Texas at Austin. At the McCombs School of Business, The University of Texas at Austin, she serves as the director of the center for Business, Technology and Law and the director of the Information Management program at the Department of Information, Risk and Operations Management. She holds three honorary doctorates. Her research focuses on collaborative forms of digital innovation and digital entrepreneurship.
Interactive media and games increasingly pervade and shape our society. In addition to their dominant roles in entertainment, videogames play growing roles in education, arts, science and health. This seminar series brings together a diverse set of experts to provide interdisciplinary perspectives on these media regarding their history, technologies, scholarly research, industry, artistic value and potential future. As the speakers and title suggest, the series also provides a topical lens for the diverse aspects of our lives.
- Tuesday, April 25, 2017
12:00 pm – 1:00 pm
- Sapp Center for Science Teaching & Learning RM 114 Map
Free and open to the public on space available basis.
Also listed as one-unit course BIOE196
- General Public, Faculty/Staff, Students, Alumni/Friends
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