Gallery Talk Series: Creativity on the Line: Design for the Corporate World, 1950-1975

Sponsored by Cantor Arts Center


Thursday, May 11, 2017
6:00 pm – 6:30 pm
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Cantor Arts Center, Pigott Gallery
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Event Details:

Please join Wim de Wit, curator of Creativity on the Line: Design for the Corporate World, 1950-1975, for a series of Gallery Talks.

Thursday, May 11, at 6pm
Corporate Identity and Logo Design

This talk explores the work of graphic designers who were hired by corporations to create unique visual identities as part of their efforts to stand out in the increasingly competitive environment of the post-World War II period.

Future gallery talks include: 

Saturday, June 10, at 12:30 pm
Product Design for the Corporate World

Saturday, July 8, at 12:30 pm
What did Aspen have to do with Corporate Design?

IMAGE: Lester Beall (U.S.A., 1903–1969), Style Book for Connecticut General Insurance, 1958. Print on board and coated paper, spiral bound. Rochester Institute of Technology, Rochester, NY, L.30.5.2016

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